DERCHI Milestones 2012–2026
DERCHI Window & Door is built on one non-negotiable principle: safety. We focus our R&D and manufacturing on safe, reliable window and door systems—so families enjoy energy-efficient, comfortable living with peace of mind. Our brand proposition—“For Love, We Customize a Safe Home”—captures that human promise and guides every decision.
Timeline of Milestones (2012–2026)
2012 · Establishment
DERCHI trademark successfully registered.
2014 · Market Debut
Guangdong Nanhai DERCHI Window & Door Co., Ltd. founded.
First 8,000+ m² workshop goes live; debut at Guangzhou Construction Fair takes the brand nationwide.
Wins “Industry Top Ten Leading Brand,” “Top Ten Growth Brand,” and “National Consumer Trusted Brand.”
2015 · Momentum
Signs actor Yu Rongguang as brand ambassador; launches “Boutique 100 Stores in China.”
Wins “Guangdong Excellent Aluminum Door Top Ten Brand”; 150+ stores nationwide.
2016 · Expansion
New 6,000+ m² workshop commissioned; annual output exceeds 100,000 m²; store network grows to 300+.
2017 · Innovation
Pioneers the Four-Sided Six-Point Lock and receives a national invention patent.
Third workshop added; total plant area surpasses 20,000 m²; wins “China Aluminum Alloy Window & Door Top Ten Brand.”
2018 · Leadership
Achieves ISO9001 certification; launches the third-generation safety aluminum system; secures 10+ new patents; wins “Aluminum Window Top Ten Brand” and “Consumer Favorite Brand.”
2019 · Transformation
70,000 m² flagship production base officially commissioned; wins multiple provincial honors; stores exceed 500+.
2020 · Going Global
Launches Brand Going-Global Plan; establishes International Trade Department.
1,000+ m² international marketing center opens in Nanhai Huahong Park.
Builds out Tmall and Douyin new-retail matrix; invests in 4.0 automated equipment; wins “High-Tech Enterprise” and other awards; stores reach 600+.
2021 · Scale & Visibility
Brand ads dominate major airports; 4.0 showroom unveiled.
618 online sales exceed ¥5M; Double-11 category top-5; receives 20 brand honors including “Foshan Specialized & New Enterprise.”
2022 · Brand Upgrade
New VI released; slogan upgraded to “For Love, We Customize a Safe Home.”
High-speed rail naming rights and OOH rollout nationwide;
Adds intelligent automated lines (incl. insulated-glass line); launches standardized Finished Delivery System for installation;
Wins 10+ brand awards; participates in drafting CECS “Customized Door & Window Engineering Technical Code” and a group standard on sound-insulating energy-saving aluminum windows.
2023 · Brand Refresh
Signs actor Huang Xiaoming as brand ambassador; holds the “Chasing Light” brand refresh conference.
Nationwide airport/HST/OOH exposure; trends on Weibo and Douyin;
Appears at the 133rd Canton Fair; receives multiple industry honors.
2024 · Expansion
5,000 m² new HQ and two-level flagship showroom open; Safety Testing Center established; adds new automation lines and smart equipment.
Recognized as Xinhua News Agency China Nameplate – TOP Home Empowerment Program Initiator, “Foshan Standard Product,” “Supply-Chain Globalization Model,” and “Home Renovation Excellence Service Provider.”
Invests ¥500 million in a 180,000 m² Smart Industrial Park in Zhaoqing; foundation laid in late December.
2025 · Recognition
10th Anniversary Gala (dialogue with Lei Shaojun & Liu Run) and a new-decade declaration.
Earns China Green Building Material Product Certification and the industry’s first Xinhua News Agency “China Nameplate” authorization for a window & door brand; also receives the “Foshan-Made” industrial IP honor.
Scale, Safety & Global Reach — At a Glance
70,000 m² flagship plant with 4 international 4.0 automated lines and 4 glass lines; >600,000 m² annual capacity.
100+ national patents (including the Four-Sided Six-Point Lock); 168 processes and 38 strict tests per product.
Global footprint across six continents and 700+ standardized stores in China’s provinces.
Standards, Certifications & Trusted Partnerships
DERCHI has built a comprehensive quality system with strategic suppliers such as Wehag, XYG, Hoppe (Germany), Haida, and Technoform, and holds major market certifications including CE, ISO9001:2015, AS2047 (Australia), NFRC (USA), Canada certification, and ENERGY STAR.
Advancing the 360° Safety System
We continue to advance the 360° Safety System—from scale manufacturing and Industry 4.0 upgrades to global supply integration and patented safety technologies—so we can keep “customizing a safe home for love.”
